The Hidden Public Health Problem of Inadequate Sleep

Deploying Digital Mobile Technology to Improve Employee Sleep Hygiene in Asia

A sleep duration improvement program was implemented using a smartphone application with the employee population of one of the largest digital banks in Asia, and across 13 nations of East, South and Southeast Asia. Participating employees were challenged to record and improve their sleep duration competitively over a 7-day period.

The intervention method employed to encourage employees to engage included providing easy to assimilate, timely education on the criticality of sleep health, and conveying and reinforcing supportive motivational messaging at critical junctures. Straightforward messages imparted specific, personalized and practical educational content, tips, and resources around the importance and “how to” of improving sleep habits/hygiene and reducing disrupted and disordered sleep.

Personal performance statistics were conveyed to each employee user, and awards and incentives were deployed to increase program compliance and completion. Participants’ sleep duration was primarily recorded objectively via wearables (i.e., Garmin, Fitbit, and Apple smartwatches or fitness trackers), or subjectively through self-reporting within the mobile application.